The Charleston Edge Collectives Launches The "Edge Pledge"
The Future of NIL is Innovation—And The Edge Pledge is Just the Start
The NIL landscape is changing fast, and if you’re not evolving, you’re falling behind.
When we launched The Charleston Edge Collective, we knew we couldn’t rely on traditional fundraising alone. NIL is no longer just about big checks from a few key donors—it’s about creating sustainable, modern, and engaging ways to support student-athletes.
That’s why we’re rolling out The Edge Pledge, a new way for fans, alumni, and supporters to make a direct impact on College of Charleston student-athletes in a way that connects them to the action on the field and the court.
The reality is simple: if we want to compete, we have to adapt. The collectives that will last are the ones that go beyond just asking for donations and instead build innovative revenue streams that can support athletes year after year.
That means tapping into technology, engagement, and creativity—and that’s exactly what we’re doing at The Edge.
How The Edge Pledge Works
The concept is simple. Instead of just making a one-time donation, fans can pledge a small amount based on key game moments.
🏀 Men’s Basketball – Pledge per 3-pointer or dunk
🏀 Women’s Basketball – Pledge per win or rebound
⚾ Baseball – Pledge per home run or strikeout by a CofC pitcher
Every single dollar pledged through The Edge Pledge goes directly toward NIL opportunities for CofC student-athletes in that specific sport.
It’s a win-win: fans get a fun, interactive way to support the team, and our players get the resources they need to thrive.
The Edge Pledge is just one piece of the puzzle. Our vision for The Charleston Edge is about building a long-term NIL model that works, not just for today, but for the future of CofC athletics.
That means:
🔹 More engagement-driven fundraising initiatives
🔹 New partnerships with local and national businesses
🔹 Sustainable revenue streams beyond traditional donations
We’re setting the standard for what a modern NIL collective should look like.
Join Us & Make Your Pledge
If you want to be part of this movement and support CofC student-athletes in a new and exciting way, now’s the time to jump in.
Make your pledge today at: www.TheCharlestonEdge.com/Pledge
Every 3-pointer, every dunk, every home run—it all adds up. Let’s make sure our student-athletes have the resources they need to compete at the highest level.
Go Cougs!